9 West Broad Street

Launching a Landmark Office Building

Services

Brand Strategy
Positioning
Identity
Content Development
Website Design
UX – Visual Design
Photography
Video
Advertising
Sign Design

 
 
 

The Challenge
Purchased almost completely vacant and with decades of deferred maintenance, a team of investors immediately engaged in a multi-million dollar renovation to bring a typical and unassuming office building back to life.

 
 
 

Our Approach
DerGarde worked alongside them and their architects to develop a clean and modern branding campaign that gave the building an identity and showed prospective tenants the new commitment and transformation that was underway.

Within just a few years the 200,000 square foot property was brought to 100% occupancy. The investors were able to successfully reposition the property and later sell it for significant return on investment.

 
 
 
 

DerGarde created a brand that brought our leasing campaign to life.

Scott Raasch
Director of Business Development